The soul of your company, the culture, is limping along. Business is good and your headcount is exploding, but you are struggling to keep up with maintaining a sense of cohesion between your vision and the actions of your employees. Lately you've been thinking a lot about how to promote a culture for sustainability rather than satisfy immediate gratification and tawdry perks. You could take another look at your values.
1. [Re]define your values.
Stop herding cats. Of the countless startups I've interviewed and surveyed, a recurring theme has been scattered values. If your leadership isn't spending any time to understand the organization's cultural values, then your culture becomes vulnerable.
2. Communicate your values to everyone on the team.
Reach a consensus about why you hold these values to be true. If you all see eye-to-eye about your values you'll improve your ability to solve problems and make measurable progress.
3. Show everyone what you value and why you value it.
The number of companies that struggle with demonstrating their values is greater than stars in the sky. People want to understand the basis of decisions, they want to be in on the process of contributing to a successful team, and they want consistency.